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GEO: Owning the AI Summary

2026-GEO-Elevating-Brand-Visibility-AI-Search-Webinar-1920x1080

AI-generated summaries are no longer an emerging trend – they are actively reshaping how brands are discovered, evaluated, and trusted. 

Webinar details:

Wednesday, March 18, 2026 – 11:00 a.m. EST / 4:00 p.m. GMT

Overview:

This webinar will show you how to operationalize and measure AI visibility, and how to ensure your brand is included, quoted, and trusted in generative search.

What you’ll learn:

  • GEO Execution: The tactical shifts communications teams must implement now to earn AI inclusion.

  • Optimizing for Inclusion: How earned media, owned content, and AI-generated visibility reinforce authority signals.

  • Competing Without Enterprise Budgets: How smaller and emerging brands can build authority and visibility in AI search through niche expertise, structured clarity, and strategic distribution.

  • How to Correct Misinformation: How to monitor, test, and correct AI-generated narratives before misinformation compounds.

  • Intelligent Measurement: The KPIs that matter in a zero-click environment – share of answer, citation frequency, and prompt-level performance.

Don’t miss this opportunity to ask your questions live and optimize your brand for AI discovery.

 

Meet the Speakers

Glenn Frates
Glenn Frates

Regional Vice President 
PR Newswire

 

Jeff Hicks
Jeff Hicks
Chief Product & Technology Officer 
PR Newswire
Scott Newton
Scott Newton
Director, Solutions Consulting 
Cision