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Turning Social Insights into Proactive PR Strategy

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Event Session Overview

With social conversations evolving rapidly across a growing number of platforms, PR teams face a new challenge: how to cut through the noise, spot meaningful signals early, and act fast. In a fragmented digital landscape, traditional methods fall short—making social listening more vital than ever.

Join Luke Williams, Senior Product Marketing Manager at Cision, for an insightful session on how CisionOne Social empowers PR teams to stay ahead with smarter, more proactive strategies.

Key Takeaways:

  • Why Social Listening Matters: Understand how modern PR teams use social data to uncover relevant conversations before they become headlines.

  • Stronger Media Relationships: Learn how to stay aligned with the journalists and topics that matter most.

  • Emerging Platforms, Evolving Risks: Explore how new platforms like Bluesky are reshaping how journalists source stories—and what that means for your brand.

  • Proactive Reputation Management: Discover how early social insights helped spot major issues before they broke in mainstream news.

Watch the Session Now!
Don’t miss this opportunity to transform your approach to PR with real-time social intelligence.

 

Meet the Speaker

Luke Williams
Luke Williams
Senior Product Marketing Manager - Cision